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This 9-week programme is the perfect way for Year 10-11 students to learn how to run a small business. It can be incorporated into a cross-curricular course or as part of a full-year Level 1 Business Studies course. The programme aligns with Business Studies Achievement Standard 90842 'Carry out and review a product-based business activity within a classroom context with direction', and can be used with other standards.
Through Start-Up, students will:
- Work together to create a new product or service
- Learn about business planning, product development, marketing and financial management
- Sell their product or service at a school market day
Curriculum links
The programme aligns with Business Studies Achievement Standard 90842, and can also be used with other standards, such as 90840 'Apply the marketing mix to a new or existing product'. Teachers can combine it with other subjects such as Accounting or Economics.
Start-Up
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Year 10-11
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9 wks
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Level 1 Business Studies
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Free to NZ schools
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Led by teachers
Training Available
Programme Chapters
1. Company formation and idea development
Students taking part will:
- Form their Start-Up team
- Choose their role within the group
- Brainstorm product ideas
- Develop a business name and logo
Resources include:
- Teaching Guide: Chapter 1
- Slideshow: Job roles
2. Business planning
Students taking part will:
- Find out who at resources are needed to create their product
- Source start-up capital
- Develop a mission statement and business goals
- Conduct a SWOT analysis
Resources include:
- Teaching Guide: Chapter 2
3. Market research
Students taking part will:
- Design a market research questionnaire
- Complete their market research and analyse the results
Resources include:
- Teaching Guide: Chapter 3
4. Creating the business plan
Students taking part will:
- Develop and complete their business plan
Resources include:
- Teaching Guide: Chapter 4
- Handout: Financial Plan exemplar
- Handout: Business Plan exemplar
5. Market day
Students taking part will:
- Purchase resources and source equipment
- Make their products
- Create marketing materials
- Carry out their promotion at a market day
Resources include:
- Teaching Guide: Chapter 5
- Handout: Products and market day examples
6. Review, reflection and financials
Students taking part will:
- Prepare the team income statement
- Distribute profits
- Debrief as a team
- Review individual contributions
Resources include:
- Teaching Guide: Chapter 6
7. Assessment
Students taking part will:
- Complete the assessment for Business Studies Achievement Standard 90842, ‘Carry out and review a product based business activity within a classroom context with direction’.
Resources include:
- Teaching Guide: Chapter 7
- Assessment: Internal Assessment 90842
- Exemplar: Review of business activity
